What kind of fabric is flannel?
As the weather gets cooler, velvet fabrics have once again become the focus of consumers' attention. Among the hot topics on the Internet in the past 10 days, discussions about velvet fabrics have continued to rise. In particular, topics such as its warmth retention, comfort, and applicable scenarios have attracted much attention. This article will give you a detailed introduction to the characteristics, classification, advantages and disadvantages, and market trends of velvet fabrics to help you fully understand this popular winter fabric.
1. Definition and characteristics of flannel fabric
Flannel is a kind of textile treated with a special process. The surface is covered with a layer of fine fluff, which is soft to the touch and has strong warmth retention. Its main features include:
| characteristic | describe |
|---|---|
| Material | Usually made of cotton, polyester, acrylic or blended fibers |
| touch | The surface fluff is fine and soft, and has strong skin-friendly properties. |
| Warmth | The down structure can effectively lock in the air and have a significant warmth retention effect. |
| Breathability | High-quality flannel is both warm and breathable to avoid stuffiness. |
2. Classification of flannel cloth
According to different processes and uses, flannel can be divided into many types. The following are the flannel categories with the highest search volume on e-commerce platforms in the past 10 days:
| type | Features | Common uses |
|---|---|---|
| coral fleece | The fluff is coral-shaped, extremely soft to the touch and has good warmth retention properties. | Blankets, pajamas, loungewear |
| flannel | Wool or cotton blend, short and dense pile, high-end texture | Shirts, bedding, coat linings |
| Polar fleece | After being processed by shaken granulation process, it is not easy to shed and pill. | Coats, hats, scarves |
| baby velvet | Superfine fiber, skin-friendly and non-irritating | Baby clothes and blankets |
3. Analysis of the advantages and disadvantages of flannel cloth
Based on feedback from social media users in the past 10 days, the advantages and disadvantages of flannel fabric are as follows:
| advantage | shortcoming |
|---|---|
| • The preferred material for keeping warm in winter | • Some low-priced products are prone to static electricity |
| • Wide price range (20-500 yuan) | • Inferior quality flannel may cause lint loss |
| • Rich color choices (2023 popular milk tea color series) | • Thick velvet cloth is not easy to dry after washing |
| • New environmentally friendly flannel is favored by young consumers | • Some chemical fiber flannel has poor air permeability |
4. New trends in the flannel market in 2023
According to the analysis of hotspot data across the entire network, the flannel industry is showing the following new trends:
1.Sustainable materials are in demand: The search volume for recycled polyester flannel increased by 35% year-on-year, and the premium for environmentally friendly certified products reached 20-30%.
2.Functional upgrade: The sales volume of antibacterial flannel (added with silver ions) in the maternal and infant category has increased significantly, with a month-on-month increase of 42% in November.
3.design innovation: Double-sided velvet with different colors and embossed embossing technology has become a new Internet celebrity product, and the number of views on Douyin-related topics exceeded 8 million.
4.Scene breakdown: The search volume for products in niche scenarios such as office warm velvet blankets and gaming velvet chair covers doubled.
5. Purchasing and Maintenance Guide
Based on frequent questions from consumers, practical suggestions are compiled:
| Key points for purchasing | Maintenance method |
|---|---|
| • Check the composition of the tag (preferably cotton + polyester ratio) | • Machine washable at temperatures below 30°C |
| • Touch to test velve density | • Avoid high temperatures in the dryer |
| • Check that seams are tight | • Apply moisture-proof agent when storing |
| • Pay attention to safety certification (especially children’s products) | • Use a special shaver to remove hair balls |
Conclusion
As an indispensable fabric in winter, velvet's technological iterations and scene innovations continue to attract market attention. According to the Baidu Index, the search popularity of the keyword "flannel cloth" has increased by 28% year-on-year in the past 10 days, and is expected to continue to rise as the temperature drops. When purchasing, consumers are advised to choose the most suitable product based on their own needs, balancing warmth retention, breathability and ease of care.
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